AMDIS seminars are designed to be thought provoking and inspiring - speakers come from all marketing and development disciplines and from a range of industry sectors. There is always ample opportunity for networking.

Details of forthcoming seminars and feedback from recent seminars are published on this page. 

Feedback from the AMDIS Admissions Seminar

Date:     Thursday 24 November 2011
Venue:  The Ambassadors Hotel, 12 Upper Woburn Place, London, WC1H 0HX

The Admissions Department - a vital recruiting resource for any independent school
Margie Burnet Ward, Head, Wycliffe College
A Head's view of the Admissions department and the many processes, daily routines and decision making that is involved in the important role of recruitment within a school.
'clear, precise delivery. Excellent understanding of the role of the registrar'
'It was good to see a Head communicating and sharing their views'
'Excellent, some good ideas, nice to hear a Head's prospective'
'Welcoming and smiling.  Good to see a Head knows the relevance and importance of Admissions'
'No wonder it is an thriving school.  An inspiring Head'
'It was great to hear the appreciative comments and gave me some good ideas for 'dealing' with SMT'

Workshop Session - Pupil Recruitment: A Tailored Approach and a Measure of Success
Jan Evans & Tug Rhys, RSAdmissions Ltd
Working in small groups and based on case studies, the workshop challenge is to create an admissions strategy for recruiting specific types of pupils.  Do you need more of one type and less of another?  More girls in Year 7?  Fewer overseas boarders?   More pupils in the Prep?  Or just more pupils!  How do we identify these target pupils and, crucially, can we tailor our response to recruit more of them? 
We have planned our strategy, how can we measure its success?  What information do we need to record and how do we present these results to our SMT/Governors with confidence?
'So relevant.  Lots of ideas'
'Valuable mixture of helpful information and feedback'
'Useful to think about various aspects of Admissions and share ideas'
'Took away many useful, new ideas.  I found it inspirational'
'Great delivery - kept it interesting'
'As a new member of staff to this role this was brilliant, good to look at all areas of the admissions process'

The online audience engagement journey (aka why Facebook is not the answer to or the cause of all our troubles)
Tracy Playle, Director, Pickle Jar Communications
In this session we'll look at how we can use social and digital media to engage with your audiences at different stages of the marketing and admissions process and beyond. Social media advisor to the education sector, Tracy Playle, will take you through the 'online audience engagement journey' to prompt and inspire your thinking around how different online media might support you and your audience at different stages in their journey to becoming part of your school.
'Brilliant! Very well put together, clear and informative'
'So informative and I felt I could relate to a lot of the information given'
'A complex area - simplified'
'Thought provoking'
'Great to look at different angles not previously considered'

Workshop Sessions
1. Visa Clinic
Rachel Scannell, Bromsgrove School
A question and answers session designed to help with many of the complex problems that schools are facing and to allow for the sharing of best practice and ideas with completing the Tier 4 process. (Delegates can submit questions / case studies prior to the session)
'Very helpful on a difficult and technical issue'
'Excellent, useful information.  Q & A's very relevant'
'Excellent information'
'Very useful to have the UKBA present'
'Very useful to hear how other schools cope with the complicated CAS issues'

2.  'If you can keep your head ... ' (with apologies to Rudyard Kipling)
Julia Steward, Chrysalis Leadership Development
If you achieve all that you set out to do every day, remaining unfailingly calm and serene every waking hour, this workshop is definitely NOT for you. In the current economic climate many of us are being asked to achieve more with fewer resources.    How can we resist being pushed out of shape by the constant demands to achieve more?  How can we achieve success whilst still retaining our sanity? In this participative and interactive workshop, you will have a chance to consider what causes you stress, how you might avoid it, and how to guard against 'losing your head'.
'Great to think of yourself and just the school.  Very refreshing'
'Brilliant therapy session on handing stress - thank you'
'Though provoking.  Excellent'
'Fab, thank you.  Well presented and interactive'
'Very interesting'
'Useful thoughts to take home'

Admissions staff: the secret weapon for school marketers.
Zoe Marlow, Director Admissions and Communications, Roedean School
How closely do you work with your marketing department? 80% of your workload might be routine admissions processing, but the remaining 20% is a secret weapon which can add value to the school, give you variety in your day and improve your career prospects.
'Refreshing, bright, dynamic. Well delivered.  I want to work with her'
'Very enjoyable talk - inspiring'
'Lively and informative - thank you'
'Excellent'

To download speaker notes form the AMDIS Admissions Seminar, click here